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Diesel Launches Selfie Ad Campaign

In: Donovan, Fashion

It’s all about the selfie for Diesel’s new ad campaign. The playful initiative features Tyler Maher, Maximillian Silberman, Christian Hogue and other equally toned male models rocking the brand’s new Hero Fit underwear. The provocative bold visuals are everything you’d expect from Diesel.

“We wanted to do something sexy and raw. The Hero Fit campaign takes the brand’s message to social media in a cool and unique way.” – Diesel artistic director Nicola Formichetti

Customers who are inclined to do so are encouraged to post their own Hero Fit selfies using the hashtag #DieselHero. Check out more photos below.

more pics after the jump


In: Donovan, Music

Is there a wrong way to rock one’s Calvin Kleins? I’m sure haters of Justin Bieber’s underwear campaign would say there is. Didn’t dislike his ads, but I much preferred Matthew Terry’s stint as the face (and body) of the brand.

This video comes courtesy of a Homorazzi reader who suggested it. Model Omarius shows us the right way to wear your C.K’s. Watch the short clip below and see if this dude has what it takes.

watch after the jump


I love me some Franky Cammarata. He’s tall, has Italian dark looks and handsome. What’s there not to love? Plus, he can rock a pair of undies like no other.

Simons enlisted the 22-year-old Orange County-born stud to front their recent campaign. Drool over Franky below parading around in an array of boxers, briefs and boxer briefs. Happy Hump Day!!!

more pics after the jump


Risque and Andrew Christian promo videos go hand in hand like tops and bottoms ;) Their latest, however, is inching closer to porn territory. Usually the models’ penises are only shown jingling about in their underwear, but there’s actual peens shown this time. It’s definitely NSFW.

Topher DiMaggio, Murray Swanby, Cory Zwierzynski, Kevin Benoit, Steven Andrade and Matt O’Reilly rub each other down in gold-like liquid. All this is to promote the brand’s Trophy Boy line which features metallic bands. Check out the sexy clip below.

watch NSFW clip after the jump

N2N Bodywear Has A Palm Springs Wet Dream

In: Donovan, Totally GAY!

With White Party just a couple of weeks away, I thought it was only fitting I share this promo from N2N Bodywear. Though I’ve never been to White Party, I’m pretty sure the pool parties is where it’s at. Wouldn’t mind sipping some margaritas while enjoying the view at this party.

The Los Angeles-based company corralled Jon Varak and a dozen fit studs and headed to Palm Springs for some fun in the sun. Check out the clip below.

watch NSFW clip after the jump


Happy early Easter everyone. Nothing says the resurrection of Jesus Christ and cute bunny rabbits than jockstraps. At least, from Curbwear’s point of view.

The English underwear brand gets into the holiday spirit by releasing promo images featuring a sexy model rocking bunny ears. His name is Henry in case you were wondering.

According to Curbwear, he’s new to modelling but an expert at rugby. “His strong handshake matches his perfectly toned body.” Strong hands!!! Yum, sign me up. Check out more pics below.

more pics after the jump


The last batch of Charlie by Matthew Zink promo images featuring the scrumptious Cole Monahan proved so popular, I felt it was only my duty to share the latest set. Someone’s gotta do it right?

The Elite Miami model gets super greased up to show off the brand’s luxury brief swimwear. The image of Monahan propping up his juicy behind is almost too much to handle. Check out more photos below.

more pics after the jump


Former soccer pro and bonafide hottie David Beckham shares an exclusive sneak peek of his new underwear line with James Corden. Just don’t look for it on shelves any time soon though. The faux ad, airing on tonight’s episode of The Late Late Show, is only a spoof, poking fun at Beckham’s real-life undie commercials

The two spout lines back and forth describing their new product. Beckham declares they make him feel “secure,” “free” and “alive.” Meanwhile, Corden uses descriptive words such as “supported,” “cradled” and “sexually aroused.” Watch Corden flaunt his assets alongside Beckham in the video below. Which do you prefer?

watch spoof after the jump

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