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fifth-harmony-sledgehammer-music-video

Since hearing “Sledgehammer” the first time, the Meghan Trainor-penned track has really grown on me. This could finally be that breakout hit the ladies of Fifth Harmony have been looking for. No excessive ‘Michelle Obama’ name drops to prevent radio from playing them. I can’t get enough of that chorus. If this doesn’t become a Top 20 hit, I fear Simon Cowell might give up on them.

Sometimes simple is the best way to go and that certainly applies in this case. 5H reunites with their “Bo$$” director, Fatima Robinson, for their latest clip. Dressed in ethereal white garbs and flowing colorful gowns, the X Factor alums channel their inner goddesses.

Both Camila and Normani do it extremely well. The former rocks her hair like a Clairol commercial in front of a giant white horse while the latter just slays it every time the camera focuses on her. Check out the stunning clip below from the true winners of X Factor Season 2. #tatestevenswhereareyou

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Beyonce Debuts DIY Music Video For ’7/11′

In: Donovan, Music
beyonce-7-11-video

No fuss, no muss, no frills. That pretty much sums up Beyonce’s latest video. You gotta hand it to her to have the balls to pass this homemade low budget clip as the first video to promote her new album. Such a stunt queen. Love it.

The 33-year-old singer surprised (once again) her fans by dropping the clip for “7/11” with no fanfare or lead up promotion. It features Bey acting silly, twerking, mugging and hanging out with her female backup dancers at a hotel. Presumably, I figure Bey shot this herself while on tour. Check it out below.

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meghan-trainor-lips-are-moving-video

Meghan Trainor finally releases the follow-up to her mega-hit “All About The Bass.” Wisely, “Lips Are Moving” is not only similar in sound but also with the accompanying music video. The “if it ain’t broke, don’t fix it” rule definitely applies here. Clearly, Trainor’s team and label is taking the safe approach. Hopefully, the 20-year-old singer shows a different side with her next single off her album Title.

Lips Are Moving” is currently rising on the Billboard Hot 100 and most likely will become a radio hit. With that being said, it probably won’t match its predecessor’s success. Still, not too shabby for a single that reportedly took only eight minutes to right, according to Trainor. Check out the bubbly clip below which features lots of pink and Trainor acting all cutesy. It’s pretty much “All About The Bass 2.0.”

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idina-menzel-baby-its-cold-outside

Idina Menzel’s label released her holiday album so early, I thought it hit stores last year and not early October 2014. Even the 43-year-old singer thought it was a little premature. I suppose that’s why she waited until now to debut the first video, promoting Holiday Wishes.

Menzel takes on the classic “Baby, It’s Cold Outside” with Michael Bublé who himself has become a holiday tradition with his yearly Christmas specials. Both only make cameos in the accompanying visual, putting all the focus on two adorable mini versions of themselves. Check out the clip below which pays homage to Hollywood classic films.

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bruno-mars-mark-ronson-uptown-funk-video

Bruno Mars hits Saturday Night Live this weekend with Mark Ronson to perform their new collaboration “Uptown Funk”- the lead cut off Ronson’s fourth studio album titled Uptown Special. Others featured on the upcoming LP include Hudson Mohawke, Jeff Bhasker, Emile Haynie and Tame Impala‘s Kevin Parker. It’s set to drop on January 27, 2015.

A week after the single became available on iTunes, Ronson and Mars debut the accompanying music video. It features Mars along with his Hooligans strutting their funky stuff on the streets. Or should I say at a Hollywood backlot. Bruno shows off his signature dance moves while wearing a hot blush blazer worthy of a Miami Vice theme party. Ronson also appears in the clip, getting his shoes shined and hair did at the salon with the “Gorilla” singer. Check out the fun clip below.

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nicole-scherzinger-run-music-video

Nicole Scherzinger is obsessed with showing off her dramatic skills during her Big Fat Lie era. Her previous clip “On The Rocks” and her latest for “Run” both feature no narrative and just glamor shots of the 36-year-old singer emoting. No wonder she’s playing Grizabella in London’s revival of Cats. Scherzy undoubtedly nailed her audition.

“The song is called ‘Run’ basically encouraging people to run from whatever fears are holding them back,” she shared with E! News about the song’s message. “We all have our own stuff—people, relationships, ourselves, the stuff inside of our mind—that hold us back and make us feel small, make us feel less than, that we can’t do it, that we’re less then.”

Wearing a black lingerie dress, Nicole runs in slow motion in a mansion and writhes on its floor in the simple, yet intense clip. It’s probably not the breakout hit she’s looking for to finally achieve solo success in the US, but it’s a solid single and video. Check it out below.

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kelis-breach-the-key-video

Earlier this year, Kelis returned to the music scene with a new album titled Food. The title was inspired from the 35-year-old singer’s time studying at Le Cordon Bleu Culinary School. In conjunction with the LP’s release, Kelis aired a special titled Saucy and Sweet for the Cooking Channel. She’s back and serving a tasty dish in the form of a hot new track.

Breach enlists the “Bossy” singer for their new track “The Key,” officially being released on December 15. The UK DJ/producer previously worked with Kelis when they remixed her Food track, “Rumble.” Their new concoction is a house-tinged gem worthy of being played at your next party.

The accompanying visual directed by Oliver Hadlee Pearch is equally as precious. Kelis rocks out some 70s disco glamor while reigning supreme at a warehouse where dancers show their ‘Soul Train’ best around her. The choreography beginning at the 1:26 mark is my favorite. Definitely check it out. It’s another winning clip from Breach who previously released their sensationally ‘hairy’ “Jack” video.

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ellie-goulding-outside-music-video

Their first collaboration, “I Need Your Love,” yielded worldwide success. Wisely, Calvin Harris tapped Ellie Goulding again for another track off his new album Motion. “Outside” could easily pass for a 2.0 version of their previous hit. The EDM track doesn’t sound the same but definitely has a similar vibe. If it ain’t broke, don’t fix it as they say.

The accompanying music video just premiered. While the track is officially the Scottish DJ’s, it’s all about Goulding who dominates screen time by a mile. Ellie sings outside a trailer park while the clip tells a story of exes contemplating whether or not breaking up was the wise decision. I’m not sure what the floating motorcycle is supposed to symbolize, but it’s a fine-looking video. Check it out below.

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