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I have been watching The X Factor regularly this season but I was extra sure to tune in tonight for one special reason. No, it wasn’t to see if once again, Paige Thomas or Cece Frey dropped the musical ball. But instead, it was to check out the world premiere of and Britney Spears’ highly anticipated new music video for Scream & Shout. After the few little sneak peeks we had received, I was ready for it.

First things first, Britney looks absolutely stunning every time she appears on screen. Her movements are characteristically Ms. Spears and fit perfectly into the kaleidoscope-like effect the entire video portrays. What’s hard not to notice is the incessant product placement of the technology throughout the entire clip. But hey, a man’s gotta make that paper right? And that iPad typewriter things is pretty cool.

I wasn’t the biggest fan of the song when it first was released but in all honesty, it has completely grown on me and the accompanying video is definitely fun to watch. I wish there was bit more of Britney partaking in some full-out choreography but hey, we can’t have it all right? Check out the brand spankin’ new clip and share your thoughts in the comments. Do you think this clip will up it’s placement on the charts?

Watch the video after the jump…

Britney Spears is now officially #VEVOCertified after reaching 100 million views on both her “Till The World Ends” music video and “I Wanna Go” music video.

Spears was presented with the two awards by three of her biggest fans. The whole #VEVOCertified event for Britney is documented in a five videos (which I’ve included below). The first video shows her receiving the award, saying that it is probably one of the coolest awards she’s ever received. In the second video, Britney talks about making music videos, while in the third we hear from some of her Britney Superfans. In the fourth video, Britney provides a commentary on her “Till The World Ends” music video, while in the fifth she does the same for “I Wanna Go”.

Watch the videos below for your first Britney fix of the week. As you know, you’ll be seeing her later this week on The X Factor where she’ll debut her new “Scream & Shout” music video with

Videos after the jump…

Britney Spears and‘s music video for their Lazy Jay-produced “Scream & Shout” track will be unveiled this coming Wednesday, November 28, first premiering on The X Factor (which airs on FOX 8:00-10:00 pm ET live/PT tape-delayed). The video, directed by Ben Mor, will be available for viewing on VEVO immediately following the west coast broadcast.

The first preview has been released as part of a promo for this coming week of The X Factor. As you can see in the photo above, Britney looks feisty in her sexy black outfit and funky hair-do. Of course it’s a very short clip, but of course we’re used to that from Brit.

Regardless of it being a super short clip, it’s exciting to get a little taste of what to expect from the upcoming video. As the lyrics go, “It’s Britney, bitch!” Enjoy the preview below.

Watch the preview after the jump…

I can’t stop listening to & Britney Spears‘ new “Scream & Shout” song (the official cover art shown below) and am excited to share some of the details on the release of the upcoming music video. The video will be released on Wednesday, November 28, first premiering on The X Factor (which airs on FOX 8:00-10:00 pm ET live/PT tape-delayed). The video, directed by Ben Mor, will be available for viewing on VEVO immediately following the west coast broadcast.

The track was produced by Lazy Jay was released to radio this past Monday. Today, a new star-studded commercial for Beats By Dre was released which features the “Scream & Shout” song as well. In the ad, mouths the lyrics to his verses in the song in between clips of people dancing to the song while Beats By Dre cover their ears.

Some of the celebrities that are dancing in the video include Ellie Goulding, Lil’ Wayne, Azealia Banks, Lebron James, MGK, Nyjah Huston, Zendaya and more. Watch the video below!

Watch the star-studded commercial after the jump…

YES!! “It’s Britney, bitch!” Will.I.Am‘s new song collaboration with Britney Spears called “Scream & Shout” has leaked and we’ve got the full version for you to check out below! The song was supposed to come out on Monday, but low and behold, it’s here for the weekend.

The upbeat track seriously makes me what to go out and dance! Britney comes in right at the beginning of the first verse and says the following with a bit of an accent: “When you hear us the club, you gotta turn this shit up / you gotta turn that shit / You gotta turn that shit up / When we up in the club, all eyes on us / all eyes on us / all eyes on us.”

Occasionally, you here the following as well, “You are now rocking with Will.I.Am and Britney, bitch!” The “Britney, bitch” part is an actual soundbite from her “Gimme More” hit from 2007. In the chorus, the both sing, “I wanna scream and shout, and let it all out“. The new song will be available to download next week but in the meantime, give it a listen below!

Listen to the track after the jump…

Last night, Britney Spears and Simon Cowell stopped by The Tonight Show with Jay Leno for an interview to chat about The X Factor. I’m loving Britney’s new look with the bangs!

I’ve included a few clips from the interview. The first is Leno talking to Britney about what it’s been like to have people boo at her, considering that is obviously something she’s not used to. Simon explained, “She looked at me like what have I signed up for here, after two hours we had a conversation and it was like I’m not sure I should be doing this they all hate me, they’re booing me… I said you’re doing a brilliant job get used to it.”Britney added, “You’re just like ‘cringe,’ you’re just like ‘oh my god’”. They also discuss their new political commercial for The X Factor that included both Barack Obama and Mitt Romney.

Watch the videos below. I’ll add more clips from the interview as they come available. Can’t wait to start watching the live shows this week with Khloe Kardashian and Mario Lopez!

Watch a few clips after the jump…

Back in 2000, Britney Spears sang a song about a girl named “Lucky“. Remember that ditty? Twelve years later, the 30-year-old singer is gracing the cover of Lucky magazine. Her cover leaves me asking one huge question. Why in the world is she wearing a wig? At least that’s what it looks like? Did Miss Spears shave her head, oops one more time? The hairline looks awkward, especially in the pictures inside the December 2012 issue. I’m sure Team Xtina will be proclaiming the “Genie In A Bottle” singer’s Lucky October 2012 cover is better. Check out the pictures below along with a few quotes from her interview.

On Her Son’s Thoughts Regarding Her Career

“They’re in the middle right now of trying to figure it out. They try to figure out where I go when I go to film X Factor. They’re like, ‘Mommy’s going off to be a superhero.’ and then I get back, and they just see me as Mommy. And then when I’m back working on the show, they say, ‘Oh, Mommy’s a superhero again!’”

check out more photos and vote on which cover is better after the jump

The X Factor has been a lot of fun this season so far, and with the live shows just around the corner with Mario Lopez and Khloe Kardashian as judges, there’s a whole lot more in store.

This week, the judges released videos as mock election-type campaigns against each other. In Simon’s, he targets Britney Spears, Demi Lovato, and L.A. Reid. In the video, he says all of them are pushy and then takes a jab at their credibility by saying Britney Spears is “flirty“, Demi Lovato “crosses boundaries“, and that L.A. Reid is “suggestive” with both men and women. He suggests that those three judges refuse to remain impartial while judging. The video wraps up with emphasizing how amazing Cowell is and that America deserves a judge like him. “I’m Simon Cowell and I approved this message,” he says at the end. Watch the silliness below.

Find out what the other judges had to say about each other in their campaign videos below.

Watch the videos after the jump…

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