Believe it or not, Adele sold another 28,000 copies of her sophomore album 21 this week. Out of curiosity, who are these 28,000 people who decided now was the time to purchase the “Rolling In The Deep” singer’s album almost two years since its release? Are you one of them?
Whoever they are, I’m sure the 24-year-old Brit is extremely grateful. Because of them, her album has now reached the prestigious 10 million mark in US sales according to SoundScan. 21 has finally reached diamond status. Fittingly enough, it’s the 21st album since SoundScan started tracking data in 1991 to surpass 10 million units sold. Congrats.
Officially, it took Adele 92 weeks to achieve this prestigious feat. 21 is the third album to cross the 10 million threshold this year. Linkin Park’s Hybrid Theory and Usher’s Confessions also were certified in 2012. Those albums, however, took a bit longer than Adele. Linkin Park’s set went on sale in 2000 and Usher released his in 2004. Find out how Adele’s 21 ranks to other 10+ million selling albums.
Adele released her sophomore album, 21, in the United States on February 22, 2011. It debuted at No. 1 with 352,000 copies during its first week. Since then, it’s made a permanent home in the Top 10 of the Billboard Top 200. This week it lands at No. 8 on the album chart. Check it out below.
As it stands right now, the LP has racked up 78 weeks in the Top 10, putting it in a tie with Michael Jackson’s Thriller and Def Leppard’s Hysteria as the albums spending the most weeks in the Top 10. The trio are tied at No. 3 with the longest runs in the top tier of the Billboard Top 200. Who would’ve ever thought Adele would be in the same sentence as Def Leppard and Jackson. Talk about random threesome. The album is selling well and will most likely break out of the three-way tie next week.
In recent weeks, Adele has surpassed both Celine Dion’s “Titanic” and Whitney Houston’s “The Bodyguard” in the Billboard history books. With an expected post-Grammy sales boost, the “Someone Like You” singer now stands as the lone solo female singer in magazine’s elite list. “21” moved a phenomenal 730,000 units this week, representing a 207% increase. This marks her, ironically enough, her 21st week at the No. 1 spot on the Billboard 200 album chart. She ties MC Hammer’s “Please Hammer Don’t Hurt ‘Em” record for achieving the same feat. That said, with sales for “21″ still going strong, the British songbird might knock out a few more heavyweights along her path. See who stands in her way below.
Watch out Whitney, Adele is gunning after you next. The British songbird just passed the “Titanic Original Soundtrack” for most weeks on top of the Billboard 200. The Celine Dion-headlined album spent 16 weeks atop the main album chart back in 1997. Adele’s “21” just notched its 17th non-consecutive week perched at No. 1 and with no signs of slowing down. It’s the longest chart-topping album since 1993.
Adele’s sophomore album just scored it’s third consecutive No. 1 hit single, “Set Fire To The Rain“. Buoyed by the success of that single which is still receiving plenty of radio play and a fourth yet-unannounced single coming, Adele stands a really good chance of beating the once-mighty Whitney Houston. In between 1992 and 1993, Houston’s “The Bodyguard” soundtrack spent an impressive 20 weeks at #1. Who knew when “Rolling In The Deep” was released, that Adele’s album would top Celine and potentially Whitney. Watch out ladies, there’s a new head DIVA in town.
With Adele scheduled to perform at the upcoming Grammys and most likely winning a few statues, I expect sales to flourish. Especially if “21″ wins any of the big awards like Album, Record or Song of the Year. Congrats Adele and good luck.
While fellow compatriot, Duffy, suffered the dreaded sophomore slump and is contemplating leaving music altogether, Adele is experiencing the complete opposite. Ever since her second album, “21” hit stores, it’s been doing robust business. On the Billboard 200 album chart, “21″ debuted at No. 1 and stayed on top for two weeks. This week, it drops to the runner up slot, but still moving an impressive 133,000 units. With everything on radio being either hip hop or electro-pop, people are showing they are craving an artist without auto-tune effects and someone who creates music with real instruments.
In her native UK, Adele is also slaying the charts and even more successful. “21″ scored the best opening week sales in over five years and has already passed the 1 million mark. She’s topped the charts for seven consecutive weeks, and only behind James Blunt’s “Back To Bedlam” (8 weeks) and The Beatles 1 retrospective which holds the current record at 9 weeks. She’s so big in the UK right now, her debut album, “19″ has crept up back to the Top 5, making her the first artist since The Beatles in 1964 to have two titles simultaneously in the top five of both the U.K. singles and album charts.
Anyone else think there’s not a hell of a lot of good music coming out lately? But I’m hopeful. Spring has almost sprung (as soon as the snow melts?), and when the sun comes out, so do sunny tunes. This is just a brief pause in the history of great 2011 music. I’m excited for summer anthems, I’m achin’ to become obsessed with a brand new artist, I’m gagging for Gaga’s new album, and until all that magically comes true, here’s a few tunes to get you through the in between time.
DID EVERYONE SEE THIS PERFORMANCE AT THE BRIT AWARDS??! *gasp*. Adele is insane. She is soulful, breathtaking, talented, captivating, and a bag of delicious chips. Her album ’21′ is like reading a great book from start to finish. It holds your attention, makes you dance and cry, and keeps us waiting for her to do the next thing: the sign of a great artist. Back to her performance. I balled like a newborn. It was so beautiful, and it’s one thing to hear it on the album, but to see her belt it out really takes you back. Enjoy the ballad, and I promise, if you’re still reading, the next song will pick you back up after you become a puddle of your former self.
At 19, Adele delivered one of the best debut CDs in 2009. “Chasing Pavements” is still one of my favorite songs and it’s tracks like that which earned the British singer/songwriter the Grammy for Best New Artist in 2009. A little older and wiser, she’s back with a brand new album, “21“, set to hit stores in January in the UK and February in North America. Like her debut record, the album title represents the age at which she wrote most of the songs.
The lead single “Rolling In The Deep” is an amazing track. Adele herself describes it as a “dark bluesy gospel disco tune.” I couldn’t agree any more. I’d even go further and call it a fusion of soul, pop, R&B with a dash of indie for flavoring. If the rest of the album is anything like “Rolling In The Deep”, I’m certain she’ll avoid the dreaded sophomore slump.
Deep was released in November, but the music video just premiered this week. Just like the powerful track, the imagery found in the clip is one of strong images of female strength. There’s no plot, just artistic and abstract visuals with Adele interlaced with a female warrior performing contemporary dance. For most of the video, Adele belts out the song while scenes of destruction occur all around her. Sam Brown who’s worked with The Foo Fighters and Jay-Z directed the clip.