Watch out One Direction, you have some boy band competition from your very own X Factor family. Union J even has their very own Harry Styles-looking bloke in the form of George Shelley. That’s where the similarity ends though. This boy band is only a quartet, has an openly-gay singer in the group and for the most part, friends prior to the show. Shelly was added to the trio ( known then as Triple J) once they hit the judges’ homes portion of the competition.

In their brand new clip, Josh Cuthbert, Jaymi Hensley, JJ Hamblett and Shelley do what hipster boys their age do- buy vinyl records, skateboard, shop, ride their bikes and get their hair did at the barber shop. Taking a page from their real-life journey, the boys enter an open mic contest. Hopefully for them, they end up better than their fourth place finish on the show. Check out the clip below. It’s kinda odd that they debuted it now since their single doesn’t officially hit iTunes til June 2.

Union J ‘Carry You’ Music Video

What do you think of the music video? Do you think Union J has the potential to match One Direction’s success? Which of the boys is your favorite? Sound off below.