No, Nick Youngquest isn’t starring in a remake of Matt Damon’s 2009 sports flick, Invictus. Rather, the 29-year-old Aussie rugby player is fronting Paco Rabanne’s ad campaign for its latest fragrance. It marks Youngquest’s first major campaign since signing with the LA-based agency, DT Model Management. We’ve been longtime fans of Nick and ecstatic for him that he’s moving up the fashion ladder big time. Congrats.

The commercial for the new scent, shot by French director Alexandre Courtès, follows a shirtless Youngquest through the euphoria of victory, from the moment he enters the stadium to his return to the locker room. Too bad there wasn’t a bevy of hot men instead of women waiting for him in the showers. Just in case you’re wondering what’s playing in the background, it’s a Kanye West track. Check out the sexy new ad below, along with some campaign photos shot by Warren du Preez & Nick Thornton Jones.

INVICTUS – The New Fragrance By Paco Rabanne