Christmas just passed, but it’s never too early to start dreaming of summer. With the cold weather still in full effect, it’s almost hard to recall the feeling of the sun beating down on your body while lying on the beach. Of course, you simply can’t lie there with last year’s swimwear styles. It’s time to start picking your wardrobe for all those pool parties, Pride events and other occasions that require very little clothing ;)

Argentinean-based Narciso Underwear recently debuted their Summer 2013 ad campaign. The country is known for its beef and this quartet of sexy studs certainly prove the country’s tasty meat doesn’t just refer to the cattle. Each guy fills out the brand’s swimwear in all the right places and then some. Check out Narciso’s newest collection below and the handsome guys modeling them.

For more about Narciso underwear, head to their official website.