Earlier this week, MTV announced the nominations for its 2017 MTV Video Music Awards. Leading the pack with eight nods was Kendrick Lamar. Had his latest visual opus arrived sooner, I have no doubt he would’ve snagged even more noms. The 30-year-old rapper certainly gives good music video. They always feel very cinematic.
Once again, the “Humble” hitmaker teams up with visionary director Dave Meyers for his “LOYALTY” clip. It features plenty of captivating sights including Rihanna and Lamar getting sucked up by asphalt, RiRi dangling off a building with Kendrick holding her hand and much more. Check out the striking video below.
Kendrick Lamar ft. Rihanna ‘Loyalty’ Music Video