A week after releasing “The Heart Part 4,” where the Compton native blasted Donald Trump, Kendrick Lamar surprises with another track. It makes perfect sense that he’s releasing music given his Coachella Sunday night headlining gig is just a couple of weeks away. Festival goers want to be wowed with new material mixed in with their old favorites.
“HUMBLE,” produced by Mike WiLL Made It, features an aggressive bassline and unapologetic lyrics. The accompanying visual is even more bombastic. Director Dave Meyers delivers a cinematic masterpiece filled with one memorable scene after another.
It begins with the 29-year-old rapper getting his papal on in a church as a holy beam of light shines on him. Later on, he reenacts Leonardo da Vinci’s “The Last Supper” with Lamar holding court like Jesus Christ. Other memorable moments include Kendrick passing Grey Poupon like the vintage commercial, his head being set on fire and the Photoshop before-and-after split screens. It truly is a well-executed and striking clip. Check it out below.
Kendrick Lamar ‘HUMBLE’ Music Video