It’s a Florence vs. Florence battle royale. My money is on Florence 😉
Florence + The Machine unveiled their new clip just before taking the stage for their Coachella set. “Ship To Wreck” is the latest taste off their forthcoming studio album, How Big How Blue How Beautiful. The powerful upbeat track is my favorite so far from this era of theirs. It’s everything I love about the English band.
I’m excited that Welch and company are taking a Beyonce-like approach to promote the LP. They plan on releasing a clip for every track. I wish every musical act did this. Sometimes a strong video can do wonders for a song’s appeal. Watch their latest visual below.
Florence + The Machine ‘Ship To Wreck’ Music Video