You gotta love all of the effort and creativity that Air New Zealand puts into their safety videos. In the last one, Ed O’Neill & Melanie Lynskey got animated and in the one before that, Richard Simmons & The Amazing Race‘s Phil Keoghan shared safety tips in their own unique way.

In anticipation for The Hobbit, Air New Zealand has come out with a new Hobbit / Lord of the Rings themed safety video and are boasting the tagline, “The Airline Of Middle-Earth“. The airline teamed up with WETA Workshop to create the video and features some special appearances, including Sir Peter Jackson!

Watch the video below and be sure to check out The Hobbit when it hits theatres on December 14.

An Unexpected Briefing #airnzhobbit