It’s amazing what a difference a couple of years make. Back in 2011, Adam Levine tweeted, “I also would like to put an official ban on celebrity fragrances. Punishable by death from this point forward.” Fast forward to today and guess who has a vanity celebrity scent out on the market. None other than the Maroon 5 front man himself.
“I wanted to do something understated and elegant — something that people I revere in that world, like Tom Ford, would do, and something I’d be attracted to. I like basic fragrances. I didn’t want to smell like a department store. And there’s an intimacy level that you have to think about. You don’t really want someone to smell you unless they’re really close to you.” – Adam Levine
Levine’s two new fragrances (a male and female version) will be available in Macy stores with more locations to follow. His men’s fragrance is a warm citrus scent with notes of mandarin, grapefruit and lemongrass with amber, sandalwood and cedarwood. Meanwhile his female offering is a spicy, woody floral with notes of, Indian jasmine petals, Australian sandalwood and rose petals, and vanilla. Check out the newly-released promo ad below which was photographed by Terry Richardson.
Who’d you rather smell like Adam Levine or smell him? Are you a fan of celebrity fragrances? Or do you prefer designer ones instead? If so, which ones. Sound off below.