Eros is the Greek God of lust and love which symbolically represents sex, male virility and passion. That description couldn’t be more fitting for Australian brand 2EROS. Their apparel is designed for men looking for sexy and luxury designs. The company just unleashed their brand new Black Label underwear which definitely falls in line with their mission statement.

Conceptualized by Aussie designer Jason Hoeung, Black Label underwear is a new luxurious collection made with the same wicking fabric as their popular Jock series. Whether you’re a boxer-brief man or simply a brief one, these new pieces with their clean lines and metallic waistband will appeal to you. The woven emblem in the center almost gives the underwear a dressy superhero vibe. Who doesn’t love something fashionable to hold up your “utility belt” ;) Check out their new line below.

PS. If anyone knows the model’s name, I’d appreciate it. I definitely feel he’s a candidate for one of my weekly features- Model Behavior or Man Crush.

To purchase any of these or check out their other lines, head over to www.2eros.com.